Press Release Writing
|For Press Release During
The Start Of The School Year
|For Further Information
Dr. John Doe - (700) 555-4141
The Seven Survival Skills Every College
Freshman Must Know
This September millions of students will step onto a college
campus for the first time. More will drop out during the first
six weeks of school than the rest of the entire year.
"This is a tragedy," says Dr. John Doe, a professor at Any
Town University. "Every student admitted to college is smart
enough to graduate . . . but this doesn't matter if they don't
know the seven survival skills and survive those crucial first
Here are Dr. John Doe's seven survival skills:
||Treat your roommate like
your best friend . . . even if they aren't.
||Don't assume - no matter
what your question, keep asking it until two people give
you the exact same answer.
||The biggest test of your
entire college career is: CAN YOU SURVIVE THE FIRST SIX
||No matter what your problem,
there is an expert on campus to help you. First check with
you Head of Residence. Then go to the Dean of Students'
INTIMIDATED. College looks much more difficult than it
||When you feel everyone else
is so much smarter and better prepared than you, remember
this quote: "College is a fountain of knowledge. A few
come to drink. More come to sip. But, unfortunately, most
come just to gargle."
||When you feel like dropping
out, repeat three times: "Do you want fries with that?"
Dr. John Doe, author of
304 Simple Things You Can Do Today To Make Yourself a Super
Student, has helped thousands of freshman survive
the crucial first six weeks of college. He's been a dormitory
director, college orientation administrator and is now a
professor who teaches the Freshman Seminar course at Any Town
Dr. John Doe is a very outspoken and totally irreverent
professor who teaches students how to have outrageously
successful college careers. To interview him, call (700)
# # #
There you have it. Here is the
|For Immediate Release
||For Further Information
(Real person's name and phone #)
That Arouses Curiosity
||These few sentences
should tell the reader what the entire release and story
credentials - give one or two quotes from yourself or
other appropriate person and add that person's
||The "sales pitch" and
# # #
In addition to the press release, you need
two more documents: Bio Sheet and Q & A Sheet.
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